I looked at Reka Reisinger a fair while ago now for a project titled "Off The Ground". Of course, balloons and elevation are the first and most obvious responses to those three words. But, she has a simplistic (and effective) method of fooling an audience, a playful investigation of herself. She uses no digital manipulation, just a life size cardboard cut out of herself and a few exotic balloons. Photographing herself out in world, she has a whimsical approach to self-portraiture. These are the sorts of ideas that work the best. In my opinion anyway.